AI Insights · Timothy · January 2023
Top 5 Hasbro Games Apps Performance in Colombia Q4 2022
Explore the Q4 2022 performance of Hasbro's top 5 games in Colombia on a unified platform, focusing on trends in downloads, revenue, and active users.
In Q4 2022, the top 5 Hasbro games in Colombia showed varied performance in weekly downloads, revenue, and active users. Here’s a detailed look at each app's trends during the quarter.
World of Peppa Pig: Kids Games from Find Your Fun experienced a significant increase in weekly revenue, starting at $80 and peaking at $165 in late November, before dropping to $104 by the end of December. Weekly downloads saw a dip from 7.4K in mid-October to 2.5K in early December, then rebounded to 6.4K in the last week of December. The app’s active users showed a decline from 18.7K in mid-October to 12.8K in early December, but increased to 18.4K by the end of the quarter.
Epic Prankster: Hide and shoot by HOMA GAMES had modest revenue, peaking at $48 in mid-December. Weekly downloads saw a steady rise from 2K in late September to 7.2K by the end of December. Active users mirrored this trend, increasing from 4.6K to 12.5K over the same period.
PJ Masks™: Moonlight Heroes from Scary Beasties Ltd had minimal revenue with a peak of $6 in the last week of December. Weekly downloads remained relatively stable, fluctuating between 2.8K and 3.7K. Active users consistently hovered around 18K throughout the quarter.
Peppa Pig: Polly Parrot by Entertainment One maintained a steady download rate, ranging from 2.4K to 4.7K. Active users increased from 8.8K in late September to 9.7K by the end of December.
MY LITTLE PONY: MAGIC PRINCESS by Gameloft saw a decline in weekly revenue from $143 in late September to $82 in late December. Weekly downloads showed a slight increase from 2.5K to 3.4K, while active users grew from 23.9K to 26.2K over the quarter.
These insights are based on data from Sensor Tower, where more detailed analysis can be found.